Thursday
May192011
Holiday Cards

In leu of a pricy printed holiday cards to send to each of its clients, Adspace Networks uses a playful animated video which they send over the internet. Rather than create something generic and wintery, I wanted to leverage the mall shopping season and its relationship to Adspace in-mall video network. In 2010, we settled on a "sponge paint" style. I went ahead and created the short storyboard & a limited color palate to compliment the jerky animation I wanted to do.
In 2011 a slightly different approach was used and each element had to be hand-drawn.
